What Does NYC Int 0891-2026 Require?
| Status | Introduced May 14, 2026; heard June 17, 2026; laid over in the Committee on Consumer and Worker Protection |
|---|---|
| Prime sponsor | Speaker Julie Menin |
| What it would prohibit | Using personal data to set individual prices, fees or discounts |
| Exceptions described by the Council | Loyalty and rewards programs; publicly disclosed discounts; price differences tied to the cost of providing goods or services |
| Enforcement | Department of Consumer and Worker Protection |
| Related bill | A separate bill from Majority Leader Shaun Abreu would bar grocery stores from raising an item’s price more than once in 24 hours (dynamic pricing, not personalized pricing) |
How Does It Relate to State Law?
New York State’s disclosure law already applies in the city, and the state One Fair Price Act awaits the governor.
How Can a Business Comply with NYC Int 0891-2026?
- 1. Classify: Map every input behind a price by source and sensitivity.
- 4. Disclose: Write the customer explanation from the rule that set the price.