State · Connecticut

Connecticut Enacts Surveillance Pricing Ban in Privacy Bill

Last verified Oct 6, 2026 · May 27, 2026 · PricingLaws editors · Not legal advice

Governor Lamont signed Senate Bill 4 on May 27, 2026. Section 11 bans surveillance pricing by retail sellers and delivery services from October 1, 2026.

Law Covered by This Update

  • Connecticut P.A. 26-64Connecticut

    SB 4 · Public Act 26-64, § 11

    Since October 1, 2026, Connecticut bars retail sellers and third-party delivery services from surveillance pricing: setting a customized price for a consumer based on personal data collected through technology.

    In ForceOct 1, 2026