North Carolina · Proposed or Awaiting Action

North Carolina S 839: Price Transparency Act

Would ban grocer dynamic pricing, defined to include algorithmic pricing using personal data. Re-referred to Senate Appropriations April 28, 2026.

S 839

Last verified Oct 16, 2026 · Re-referred to Senate Appropriations April 28, 2026. · Not legal advice

What Does North Carolina S 839 Require?

StatusRe-referred to Senate Appropriations April 28, 2026.
Would doWould ban grocer dynamic pricing, defined to include algorithmic pricing using personal data.

Is This Law Yet?

No. Re-referred to Senate Appropriations April 28, 2026. We will update this page if it advances.

How Can a Business Comply with North Carolina S 839?

  • 1. Classify: Map every input behind a price by source and sensitivity.
  • 2. Audit: Establish who pays above or below the baseline, and why.

Primary Sources

  1. North Carolina General Assembly, S 839
Download PDFPDF edition: October 8, 2026.